LEGO and Audi at Design Miami 2016

It has been a while since last time I have worked in an Audi project, and also since the last update in this blog. Both situations share a common excuse, I´m working full time at LEGO.
So, when LEGO Creative Play Lab joined forces with Audi at the Design Miami 2016 it seemed like an unavoidable opportunity to update this blog showing you the kind of projects we do at Creative Play Lab. Here you have some visual examples of the creative process Audi and the LEGO CPL teams have followed to conceive “The extra hour” installation at Design Miami as a metaphor for a new kind of freedom and control over time. You can visit the Design Miami 2016 site here


LEGO Audi Design Miami 2016LEGO Audi Design Miami 2016

About Jaume

Creative Lead with more than 20 years of experience developing playful products people love: LEGO, Warhammer, Video Games, Board Games, Transmedia Events, Dinosaur Exhibits and anything fun.
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